The Competition Insider: How to Win Against the Siren Song of the Marketplace

The Competition Insider: How to Win Against the Siren Song of the Marketplace

Earnest aspiring business owners like yourself want to make wise decisions when it comes to launching their business. Marketplace websites can seem very attractive for those who worry about where customers will come from. Marketplaces attract just as much competition as customers. And do you really need competition? I say you don't! Allow me to illuminate what you need to know to launch a fruitful business.

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From Big Picture to Small Scale: How to Be Self-Employed And Master Market Trends

From Big Picture to Small Scale: How to Be Self-Employed And Master Market Trends

This article is for those who are struggling to understand what market research means. As a small business, you need to avoid overwhelm and focus on the most relevant market data. Allow me to illuminate what works best for self-employed businesses. I'll show you how to understand your market well enough to properly steward your business. It's not just, What trends are you noticing? but also How are you noticing trends?

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